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#8 - More Shopify News, Levi's goes back to the basics & Austrian waterdrop®'s grows in the US
Shopify keeps stealing the headlines, especially with their new leader status in 2023 Gartner Magic Quadrant. Make sure to read everything and register to our next live event about Summer Editions 23'
Hello everyone 👋
Hope you’re enjoying the last weeks of the summer, regardless if you’re staying in front of your laptop or relaxing at the beach. I wish you’re getting more of the latter, though 🙏
Don’t forget to leave a comment about what headline interested you the most. And as always, if you have any questions, never hesitate to reach out!
5 - Solana Pay Collaborates with Shopify to Enable USDC Payments through Plug-in
Solana Pay's integration with Shopify marks a significant step, allowing millions of businesses to accept USDC payments effortlessly. This collaboration capitalizes on the stability of USDC and the efficiency of Solana's blockchain, resulting in reduced transaction costs compared to traditional methods. The partnership also streamlines the implementation of loyalty programs and offers easy connectivity for popular crypto wallets. This move resonates with Shopify's crypto initiatives, addressing the growing need for seamless, cost-effective, and swift transactions in the modern business landscape.
4 - Levi's New CDO Concentrates on Core Strategies to 3x E-Commerce Sales
Levi's aims to achieve 55% of revenue from direct-to-consumer (DTC) and triple e-commerce sales by 2027. With DTC already at 44% in H1 2023, Jason Gowans, the Chief Digital Officer, focuses on three key areas: enhancing the consumer journey, evolving product assortment, and creating a robust digital flagship experience. Steps include improved size guides and stylist videos. Expansion into non-denim categories is also a priority. While open to trends like the metaverse, Levi's current focus is perfecting core strategies.
3 - Shopify Markets Expands Automatic Localization to Primary Domain-Based Markets
Now, your online store can automatically adjust to visitors' locations based on your domain settings. If you use a single primary domain or share a custom domain across markets, with "Automatic redirection" turned on, your pages will show region-specific content according to visitors' locations. For example, if your main market is the US and you have a Canadian market with CAD prices, Canadian visitors will see CAD prices. Just remember that non-primary market content won't show up on search engines if you use automatic redirection with a primary domain or custom domain strategy.
2 - Another Shopify Plus Merchant Rings Nasdaq Opening Bell
Yesterday, waterdrop® achieved a remarkable milestone by ringing Nasdaq's opening bell, signifying its thriving growth and unwavering dedication to sustainable hydration. This achievement speaks volumes about waterdrop®'s success in the US market and their commitment to eco-conscious practices.
Notably, waterdrop®'s successful use of Shopify Plus has played a pivotal role in their accomplishments. This triumph underscores their innovative approach and aspirations for continued expansion.
1 - Shopify Earns Leader Status in 2023 Gartner Magic Quadrant
Shopify's recognition as a leader in the 2023 Gartner Magic Quadrant for Digital Commerce reaffirms its pace-setting position in the enterprise market. Notably, Shopify excels in executing its vision and delivering innovative solutions to businesses seeking a competitive edge.
The spotlight is on Shopify's Commerce Components, launched this year, as it swiftly penetrated the enterprise arena, attracting industry giants like JB Hi-Fi. Shopify's ability to cater to the demands of evolving enterprise landscapes, its strategic partnerships with Google Cloud, expansion of Shop Pay, and enhanced payment gateway choices, all underpin its success.
Emphasizing modular flexibility and advanced development, Shopify has answered the call of dynamic enterprise needs. Notably, its recent recognition bolsters its ability to provide high-quality, customizable, and swift solutions for enterprises. By championing flexibility and innovation, Shopify solidifies its status as a go-to platform for those seeking adaptable, transformational commerce solutions.
App of the week: Nostra
This week I’ve had a super nice convo with Rebecca and Dave from Nostra. We first met, when they asked me to host a CRO live stream on their platform. Later we connected so I could know more about their product.
Speed is so crucial for Ecommerce nowadays and this team has built an amazingly technical solution to boost Shopify’s stores performance to a completely new level. Feel free to reach out to me if you want to learn more about them. From my side, I predict Nostra going viral within the Shopify ecosystem.
Explore the Latest Releases by Shopify for Ecommerce Success
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Mark your calendar for Thursday, September 21, 2023, at 4:00 PM CET and secure your spot now.
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